Disney Goes Pop
Denise Scott Brown and Robert Venturi (of the classic Learning from Las Vegas, an ode to architecture as semiotics), in Metropolis, on Disney's new resort:
We see the Pop Century Resort as a third evolution of Pop Urbanism—beyond that engaging the symbolic-surface makeup of the first Las Vegas, evolving from the Strip; beyond that engaging the scenographic formal makeup of the second Las Vegas, evolving from Disneyland. Here is a vivid urban complex that is beginning to embrace symbolic content by combining surface and form, graphic signage, and sculptural symbolism—both the “decorated shed” and the “duck” (i.e., the loft whose surfaces are ornamented with signs, and the building as sculptural symbol).
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Posted by johndan at March 30, 2004 03:48 PM
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