The latest research on paging versus scrolling shows it’s pretty much a toss-up, with the only statistically significant difference being the time it takes to read (where paging came in slower). These findings contradicted previous research from 1998, and is perhaps attributed to “users [becoming] more accustomed to scrolling when reading documents on the web.” Participants also commented that they found paging “too broken up,” and that they had to “go back and forth” quite a bit to search for information. Researchers conclude “viewing more of the document on a single screen facilitated easier scanning and searching.“
[via Typographica]
Posted by johndan at November 30, 2003 05:11 PM
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